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jadimon Forums Member
Joined: 27 Oct 2007 Posts: 84
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#1 · Posted: 12 Jun 2009 12:04 · Edited by: jadimon
I am using Squidoo, Ezine and video marketing to promote a Clickbank product in this example and here is what is happening:
My product is for motion sickness.
Google keyword research shows the keyword phrase "Anti nausea" as having 18,000 searches per month.
Google keyword research shows the keyword phrase "Nausea remedies" as having 12,000 searches per month.
I chose "Anti nausea remedies" as part of my keywords in my title ect. for a squidoo lens, an Ezine article, and a viralized video I made, expecting to see a high amount of traffice if I made it to Googles page one. Makes sense so far?
Okay, so on to my question. I am now on page one of Google right this very moment, if you want to search for yourself you will see that this is a fact. (Vishal, I DEFINITELY am not trying to get traffic by posting this, I am just looking for insight from an educated group of IM'ers)
So my question is where is all the traffic? I have VIDEOS, an Ezine article and a squidoo lens ALL on the front page and no one is clicking them. (Maybe a view or 2 per day is all each of my listing get) I totally don't get it????
I would understand if my material was low quality and I got no sales, but not even views? I thought if I *build* it they would come?
Someone please explain what's going on here because I have several campaigns where this is happening and I'm at a complete loss?
Hopefully this post will help others experiencing the same thing.
Best of luck to all of us!
James
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A8ch
Joined: 24 Jun 2005 Posts: 890
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#2 · Posted: 12 Jun 2009 12:25
jadimon: I thought if I *build* it they would come? Sorry, that only works in baseball movies.
At the moment I see your ezine article is #7 on Google's first page for "nausea remedies" with 25 views since it was submitted on June 6th. (A well-written informative article, by the way.)
While getting on the first page of any search engine is a great achievement by itself, it doesn't guarantee an automatic, immediate flood of traffic. I'd give it time and see what happens.
In the meanwhile you could write other articles, create other videos and Squidoo lenses around the same and closely similar keywords. The aim is to get as many of your promotional pieces on the first page for the same or similar keywords.
So, if 7 of the 10 listings on page one were yours, you'd be whistling a different tune, I'm sure.
Hermas
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jadimon Forums Member
Joined: 27 Oct 2007 Posts: 84
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#3 · Posted: 12 Jun 2009 12:34 · Edited by: jadimon
Hmmm. On my firefox "Cleaned out, logged out, cookies emptied, as purified as I can make it", browser, I'm coming up with 2 video thumbnails of mine, an Ezine article (Thanks by the way) and my Squidoo lens ALL on page one.
Effectively getting me 40% of page one and still only 2 or 3 views per listing per day?
I'm baffled. Thanks for your feedback!
~James
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A8ch
Joined: 24 Jun 2005 Posts: 890
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#4 · Posted: 12 Jun 2009 13:09
jadimon: I'm coming up with 2 video thumbnails of mine, an Ezine article (Thanks by the way) and my Squidoo lens ALL on page one. Effectively getting me 40% of page one and still only 2 or 3 views per listing per day? I see it now. "Anti nausea remedies" gets you a 40% footprint on the first page. With that kind of presence you ought to be getting substantially more than 2 or 3 views per listing per day. I am baffled too!
Your research shows approximately 30,000 combined searches per month for "anti nausea" and "nausea remedies". That's works out to roughly 1,000 searches per day between them.
Your "anti nausea remedies" key phrase contains each of the above search terms and should be benefitting from traffic for both terms. What you are getting, approximately 12 views per day from 4 listings on the same page, seems grossly out of whack. The numbers should be closer to 400 per day.
Wish I could offer a plausible explanation.
Hermas
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jadimon Forums Member
Joined: 27 Oct 2007 Posts: 84
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#5 · Posted: 12 Jun 2009 13:40 · Edited by: jadimon
I think I figured it out. When I place the keywords in [brackets] the results make a lot more sense. Thanks for your input A8ch.
Update. Nope. Still off. I think it's that I need a *paid for* keyword tool. Best,
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newbiz02 Forums Member
Joined: 24 Jul 2008 Posts: 167
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#6 · Posted: 12 Jun 2009 19:33 · Edited by: newbiz02
jadimon: Nope. Still off. I think it's that I need a *paid for* keyword tool. I suspect that Google and gtrends lies about the the traffic per day. But try getting to number one on serps for your keyword...... lol Then if you still dont get hits, then i was right?
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mountainmom5
Joined: 30 Aug 2007 Posts: 3033
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#7 · Posted: 12 Jun 2009 21:22
When I put it in the EXACT search in the adwords tool, the numbers of searches goes way down.. but there are still enough to make me scratch my head as well...
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VictoriaNTC
Joined: 12 Mar 2008 Posts: 755
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#8 · Posted: 12 Jun 2009 23:34
I would not go out and pay for a keyword tool just yet.
Time after time, I read Google's data is most current. However:
Last year when I did my research for the Thirty Day Challenge (Google was in the middle of this huge keyword update thing) I built an entire campaign with a phrase that had tons of searches and low competition.
A week later, I checked the key phrase data again, as I was baffled too and found the phrase had many times the competition originally displayed.
Go figure!
I wish I could help!
Victoria
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Vishal P. Rao
Joined: 23 Jun 2005 Posts: 1296
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#9 · Posted: 15 Jun 2009 07:41
jadimon: I chose "Anti nausea remedies" as part of my keywords in my title ect. for a squidoo lens, an Ezine article, and a viralized video I made, expecting to see a high amount of traffice if I made it to Googles page one. Makes sense so far? "Anti nausea remedies" according to Google has a global monthly search volume of "390" or roughly 39 searches per day. According to Market Samurai, the numbers are 13 per day and a with a #1 listing, you can expect around 5 clicks per day. And this will reduce as you go down. Majority of the clicks are obtained by first three listings and the numbers decrease considerably as you go down.
I checked keywords "anti nausea" and "nausea remedies" and you only have video listings on #13 or so. A top listing for both keywords can get you approx. 250 and 140 clicks. Now going down to #13 listing, it's only a guess as to how much you many visits you can expect in that spot. There is no clear cut formula as such.
Like I said earlier, majority of clicks are obtained largely by top 3 listings and as you go down, your chances become dimmer and dimmer, unless of course you have a very catchy title.
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Newbie Shield
Joined: 22 Sep 2007 Posts: 2226
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#10 · Posted: 16 Jun 2009 14:13
Hi Jadimon,
With the term "anti nausea remedies" you won't get much organic traffic. You'd be lucky to get a couple folks a day.
I checked it out and the demand is almost zero.
You can drive traffic via different means, but you won't get much of anything from Google itself in regards to organic traffic for that particular phrase - especially from the USA.
I don't know what you are promoting, but you'll have more luck with phrases such as:
anti nausea medication anti nausea medications anti nausea medicine anti nausea pills anti nausea med anti nausea bracelets medication for nausea
...but not much from anything else closely related to the phrase.
Obviously before you use any of the phrases on that list, you'll want to check out the competition. It may turn out that some or all of the terms are far too competitive. It's worth looking into each phrase.
I hope that you'll be able to find one that works for you.
It may be a good idea to drill down into the niche a ways if you find that the phrases listed above prove to be too competitive.
Good luck,
~Newbie Shield~
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jadimon Forums Member
Joined: 27 Oct 2007 Posts: 84
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#11 · Posted: 16 Jun 2009 14:50 · Edited by: jadimon
Newbie Shield: I checked it out and the demand is almost zero. Hey Newbie Shield, Care to share the name of the research tool your using?
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Newbie Shield
Joined: 22 Sep 2007 Posts: 2226
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#12 · Posted: 16 Jun 2009 15:26
Hi Jadimon,
I use many plus manual research. I look at the first page of SERPs for any term I dig up via multiple keyword tools. I also visit some of the top sites in each niche for candidate phrases and for general purposes.
I don't have any exact formula for each project. I just do my research, average results a bit, and go with my gut, which largely has to do with having a lot of experience.
If you know your industry, you'll know your competition, in-demand phrases, and how fans of a niche both shop and speak. It helps to know these things when choosing phrases and with writing for your target audience.
So, it's not so much the tool or tools as it is being familiar with an industry. A tool is just a starting point.
I always advise marketers not to get too caught up in the mechanical side of things. Do some, but know your industry. It'll shine through in your writing and you'll know what to write about. Provide dependable and valuable information for your visitors.
I also advise people not to become overly dependent on a single tool. Use everything you can get your hands on.
Use SEObook, the free version of WordTracker, Google Keyword External, and whatever you can find. When you've exhausted the possibilities via free research, consider using a paid service such as the paid version of WordTracker, NicheBot, or whatever.
Market Samurai isn't ready for market yet (still underdeveloped and in beta version) but when they flesh out the suite and create a stable version, it may be a good tool. Keep an eye on it.
You can buy it now, but it's still under heavy development. The beta version is okay, but it's nothing special at present moment.
I know how to do everything manually. Keyword tools are nice in that they consolidate output data and save time. Take 'em all with a grain of salt because you can't always trust the results, unfortunately.
Always be sure to do the footwork yourself after you get some candidates from your tools and be sure to listen to your gut.
Good luck,
~Newbie Shield~
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mountainmom5
Joined: 30 Aug 2007 Posts: 3033
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#13 · Posted: 16 Jun 2009 15:49
Thanks NS - that cleared up a few things for me as well....
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Craig82 Forums Member
Joined: 7 Aug 2009 Posts: 3
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#14 · Posted: 11 Aug 2009 02:02
I can't even view Squidoo as my IP is blocked. They told me they get lots of spam from my IP range and they will never unban it. How nice to block innocent users with this policy. Block half of the world then!
Anyway, checked this thread out of curiosity and just wanted to say Newbie Shield, your post(s) were very useful and informative. A very interesting thread!
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BobFirestone Forums Member
Joined: 1 Jul 2009 Posts: 144
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#15 · Posted: 11 Aug 2009 03:22
This might just be me. When I do a search I look at the address and ignore Ezine and Squidoo pages. I have found the results to be poor quality marketing pages and offer little in regards to the information I am looking for, so they get skipped.
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Newbie Shield
Joined: 22 Sep 2007 Posts: 2226
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#16 · Posted: 12 Aug 2009 07:43
Craig82: I can't even view Squidoo as my IP is blocked. They told me they get lots of spam from my IP range and they will never unban it. How nice to block innocent users with this policy. Block half of the world then! Hi Craig,
Sorry that happened to you. It sounds kinda finalesque. Looks like you live just north of Italy. If they've had and overabundance of "trouble" from a certain region and have told you that then I doubt there's much you can do about it.
That's too bad because Squidoo is a nice platform to use as part of a marketing campaign. Might I suggest Hub Pages as a decent second choice?
There are many additional free platforms out there as well. Go have a look and see what you can come up with. Try not to let the Squidoo thing demoralize you too much! Stuff happens, try to role with it!
Craig82: Anyway, checked this thread out of curiosity and just wanted to say Newbie Shield, your post(s) were very useful and informative. A very interesting thread! You're welcome :)
~Newbie Shield~
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Craig82 Forums Member
Joined: 7 Aug 2009 Posts: 3
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#17 · Posted: 13 Aug 2009 00:26
Newbie Shield: Hi Craig, Sorry that happened to you. It sounds kinda finalesque. Looks like you live just north of Italy. If they've had and overabundance of "trouble" from a certain region and have told you that then I doubt there's much you can do about it. That's too bad because Squidoo is a nice platform to use as part of a marketing campaign. Might I suggest Hub Pages as a decent second choice? There are many additional free platforms out there as well. Go have a look and see what you can come up with. Try not to let the Squidoo thing demoralize you too much! Stuff happens, try to role with it! Hi NS.
Yes I live in Slovenia which is just North of Italy. There's only 2 million people in this country (maybe 2 million and 1 now as I came from UK 3 years ago haha) and I'm on the second most popular ISP amis.net. My guess is spam from bot nets that users don't even know they're infected with. Afterall a real spammer would get around the IP block anyway
I'm not bothered by it, infact I think it's their loss to have such a policy but many times when I'm searching and researching and I see a result from Squidoo I simply say "ah sh..." lol
Hub Pages -- will check them out! -- thanks
Craig.
PS Don't want to slip off topic in this thread! Hope the original poster worked out their traffic issues?
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Sonni Forums Member
Joined: 10 Jun 2008 Posts: 448
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#18 · Posted: 15 Aug 2009 22:52
Great thread here on the woes of keyword research. Sometimes you just have to change your plan of attack. It's part of IM. Thanks NS, Vishal and Arch you guys rule.
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