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Has the current economy helped or hindered your MLM business?

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GaryCameron
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Joined: 23 Aug 2009
Posts: 37
#21 · Posted: 23 Aug 2009 23:20


I have chosen to not participate in any sort of recession.

In August of 2008 I officially retired as a computer professional in favor of Network Marketing. It is now one year later. My monthly income now is slightly more than it was this time last year.

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BobFirestone
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Joined: 1 Jul 2009
Posts: 144
#22 · Posted: 24 Aug 2009 10:34


alexa:
I don't agree at all that network marketing is recession-proof, and I think the historical evidence is overwhelmingly against that point of view, too. In recessionary times, worldwide, more network marketing companies get into trouble than in non-recessionary times. That was well observed in the 1980's.

I think the number of companies getting in trouble in the 80's was a direct result of many of the same things we are seeing right now. A lot of new weak "me too" companies are jumping into the market. These companies are not strong or well positioned but they are cheap to start (outsourced R&D & production) and have a large upside if they work out. All you have to do is look at the number of Monavie knockoffs in the market right now. Some of them don't even have the decency to design their own packaging.
In a recession the strong network marketing companies get stronger and the weak companies suffer like everyone else.

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BobFirestone
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#23 · Posted: 24 Aug 2009 11:17


getagrip:
Ultimately, the ability to make money in any business depends on how much demand there is for the product you are selling, and whether or not people are willing to shell out money to buy that product. When consumers hold on to more of their money because they don't have a lot of disposable income to spend, you are much more likely to succeed when the product you are offering is seen as a need, compared to a want.

Amen. Just because a company is a MLM doesn't suspend the mathematical realities of business.
Right now there are entire sectors of MLM's that I wouldn't join if you were paying all the costs. The underlying sales volume just simply doesn't exist.
Look at what is happening to YTB. There is no travel being booked so no retail sales commission is being generated and the company is slowly breaking up.
I am sure there are many people who would disagree with me on this but retail sales are the real savior for every MLM company with long term aspirations.
For anyone who is looking at a MLM and can't confidently say they can develop a viable retail market they should move on to the next company. The people you recruit follow your lead, if you build a direct sales volume your team will do the same.

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WARRANTIES4LESS
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Joined: 20 Feb 2008
Posts: 351
#24 · Posted: 7 Sep 2009 23:47


Interesting Subject,

In my opinion, as many have mentioned, it depends on business, and unless you choose a recession proof business, you will be impacted by economy just like you would be in any business which is not recession proof.

Yes, there are businesses which are recession proof, but MLM is general is far from being recession proof if you are trying to sell the usual overpriced products or services. As example, with travel off almost 40% in recesssion, I wouldn't want to be in the MLM travel business.

There are many examples of MLM companies who are feeling the recession just as traditional businesses are. What does help is the almost 10% unemployment, so you naturally have more people looking at MLM since it is the lowest cost home businesses to start compared to conventional businesses.

In conclusion, choose wisely just as you should in a good economy, but in a recession, extra care must be taken. Start by asking yourself what you are cutting back on in your lives. I know many will say they don't eat out as much. People switch to no name brands or generic products. Many didn't take vacations, or stayed local, so airlines and hotels in many areas are way off last year. Even Vegas is off almost 30%, and that is amazing.

Simply put, people are looking to save money more than ever in my lifetime, so focus on MLM businesses that offer true verifiable savings on what people are already purchasing elsewhere. Transfer buying is the easiest of all MLM opportunities, so find value before you waste time and money on typical over priced MLM programs is secret to success in a recession or not.

Success to all,

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ibuzzmentor
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Joined: 23 Jun 2008
Posts: 106
#25 · Posted: 10 Sep 2009 10:53


For sure the amount of leads we create from people dying to make big money in this industry has gone through the roof. People in this economy though care just about two things. Making money and saving money. They dont care about your juices, or your cash gifting, or your ebooks. They want a leader who can lay out a game plan on what it takes to make money. Listen to why they want to make money and then continue to hone in on that point.

Chris

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apbenefits
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Joined: 10 Sep 2009
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#26 · Posted: 11 Sep 2009 22:30


I feel that it has helped me quite a bit. Alot of people are now looking to own their own business and work from home. The start up cost with the company that I am with is very minimal of only $50, so really it is hard for anybody to say they don't have that. That is the price of a dinner and a movie. I feel that if anybody really wants it, they will find away to do it. With a start up cost of only $50, it is hard not to get started immediately.

Thank God, I own my own business, I do not have to worry about the effects of the recession!

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