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KariAndersen Forums Member
Joined: 25 Mar 2006 Posts: 3
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#1 · Posted: 26 Jul 2006 16:23
My son and I drove 600 miles last summer to set up a booth at a three-day county fair in a very small community in NE Montana where I grew up. The first day was not very successful and I only sold about $100 worth of candles and I was so disappointed.
As we were packing up for the day, my son, who was 8 years old at the time, took me aside and said, "Mom, can I give you some advice about your candle selling?" My son is wise beyond his years so I was open to listen to him.
"Mom, you're doing it all wrong." Okayyyyyy
"You tell them that they are made out of veggie wax, burn cleaner than other candles, burn really long and how much they cost...."
I was confused because I was thinking that I was doing great with that information so what could he possibly tell me I'm doing wrong??
"Mom."
"You gotta get 'em in love with the scent first. Any scent... once they have a favorite, you are sure to sell." Wow! I was floored.
Ok, so the next day, I used his technique. I took a Sweet Orange and Chili Pepper [Link removed - Admin] candle. If the people walking by didn't like that one then I would put other candles under their noses. I would keep opening jars until I found one that they liked.
So was my son right about my sales?? Did I sell more when I got them to fall in love with a scent?? The first day I did a measly $100 but the next day was over $600 and the next day after that was over $700!! Yes! He was right! I'm so glad that I listened and I'm so glad that I have a business that my son and whole family can be involved with.
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eclair Forums Member
Joined: 7 Dec 2005 Posts: 24
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#2 · Posted: 4 Aug 2006 01:43
Wow! That is an interesting story. That kid sure knew how to pitch
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gregriv69 Forums Member
Joined: 23 Oct 2006 Posts: 97
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#3 · Posted: 10 Dec 2006 02:17
Ahh! great. A cute kid.
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krazyladyplz Forums Member
Joined: 30 Aug 2009 Posts: 50
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#4 · Posted: 3 Dec 2009 00:48
Very savvy kid. That's what perfume counters have been doing for years.
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FreeCashMan Forums Member
Joined: 31 Dec 2007 Posts: 1113
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#5 · Posted: 3 Dec 2009 16:22
Good work!
He knew how to hit the right emotional buttons first. The other great value of the candles was immaterial if one didn't like the scent.
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VictoriaNTC
Joined: 12 Mar 2008 Posts: 755
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#6 · Posted: 3 Dec 2009 17:28
Our children are really teachers too!
My son is a few day around from graduating 3rd grade in out little home school.
As a reward, we are building a Squidoo Lens on any (allowed topic) and any income will go into his savings account.
It is exciting, the anticipation if his ideas. We will see what he comes up with!
Thank you for sharing your story.
You may be able to post a link in your signature line so we may see your candles!
Merry Christmas,
Victoria
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vijendrasnv Forums Member
Joined: 24 Dec 2009 Posts: 6
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#7 · Posted: 24 Dec 2009 14:39
Wow what a great job by small kid. Any more products other than soap and candles. Thanks.
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perbook Guest
Joined: Posts:
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#8 · Posted: 31 Dec 2009 07:04
waw that's very interesting story, really I appreciate.
now we realize without doubt that we can't count the wise by age.
good bless your kid sorry a little man
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Lauram Forums Member
Joined: 31 Dec 2009 Posts: 66
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#9 · Posted: 24 Feb 2010 22:38
Sojnds like a little entreprenear in the making...give him wings and he will fly!!
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talfighel
Joined: 17 Mar 2007 Posts: 1170
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#10 · Posted: 25 Feb 2010 10:49
Wow that is a great story. Good for him. He is going to be very successful in life and in business.
Tal
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star0525 Forums Member
Joined: 9 Jun 2011 Posts: 11
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#11 · Posted: 19 Aug 2011 09:36
Amazing how kids thinks these days. Enjoyed this.
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frosties1 Forums Member
Joined: 11 Feb 2011 Posts: 9
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#12 · Posted: 19 Aug 2011 21:28
You must be a proud parent!
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weblogger Forums Member
Joined: 8 Apr 2012 Posts: 42
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#13 · Posted: 1 May 2012 00:22
This is very inspirational and a nice post for us in marketing...
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hagarbomb Forums Member
Joined: 2 May 2012 Posts: 4
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#14 · Posted: 2 May 2012 07:02
This is awesome. My kid is 11 and is always keen to help me with my marketing. I think sometimes, kids are better at these things than we are, they have simple minds, without bias, so its easier for them to think like the general public, without their opinion being biased with their own views!
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