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Patriot
Member
Joined: 28 Feb 2008
Posts: 7
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# Posted: 3 Mar 2008 12:20
Reply
If you use Google Adsense on your website, have you considered the real cost?
When you understand the typical websurfer is only potentially at your site for 10 seconds, before clicking away. How much revenue are risking?
The most important place on your website is what I call the "10 second box" it is the area of your website that is seen when the page opens. Ironically this is where Adsense usually ends up, it will be the first thing a potential customer will see. So if they spend the vital 10 seconds viewing Adsense ads, how then are going to convert these customers?
The best way is make sure your Tag line, and/or your content is what will be the only thing that will be seen in the "10 second box".
Next consider moving Adsense ads away from this area, by placing them at the Footer instead of the Header, or to one side but lower then the "10 second box".
A even better way to convert is to what I call "Trap the Traffic".
This by far is the best method. Most marketers are promoting more then 1 opportunity/product. So if you want to have an ad in you 10 second box, then it should be yours!
This is easily done by creating a banner or small graphic ads with a hyperlink to you other product pages or Affiliate sites.
By using this method there is only 2 places the traffic can go. They can either hit the back button or click away on YOUR ad.
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Marktech
Member
Joined: 8 Jan 2008
Posts: 179
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# Posted: 31 Mar 2008 15:20
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My brain doesn't register adsense ads anymore. I think there are a lot of other people who are the same way. I agree that if you are gonna have adsense on you site, at least put the ads somewhere besides the top!
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Money4Mommy
Member
Joined: 21 Aug 2007
Posts: 90
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# Posted: 31 Mar 2008 15:30
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Great advice! By the way, does anybody make a real profit from Adsense? I've been considering adding it to my blogs but doubt that the income will be worth the distraction from my posts. I would love to hear some feedback...
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happywife
Preferred Member
Joined: 14 Aug 2007
Posts: 582
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# Posted: 31 Mar 2008 23:26
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I think it depends on your purpose. If you are promoting a high end product that converts well, you may not want to use Adsense at all.
If however, you have a content site that doesn't necessarily promote high end products on all the pages, why not convert those same visitors for something rather than nothing.
For instance my chocolate candy site has affiliate links to a variety of chocolate candy suppliers. But a lot of the pages are recipe pages, etc. Some people are just nosing around and not ready to buy. I'd rather they leave my site via Adsense then by the back button or closing the window. At least I will get something from that visitor however small the amount.
That niche doesn't have a high Adsense competition so the ads aren't worth much, but I generally make a couple hundred dollars a month from that site in Adsense. To me it is worth it. The more my traffic increases the more the Adsense, of course.
The reason so many people put the Adsense ads at the top is because it has been tested and determined that it's the most clicked on location for Adsense. Those that are in a competitive advertising niche are happy to lose a visitor to Adsense. You are going to lose the visitor eventually anyway, so you may as well add a little something in your pocket.
Of course, having said that, if your "most wanted response" is a product sale or service sale, etc, you may be better off foregoing Adsense altogether. Test and see what is best for you and your niche.
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pcwork
Member
Joined: 12 Aug 2006
Posts: 1242
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# Posted: 31 Mar 2008 23:30
Reply
If you are selling a product or service, it is better not to add Adsense to your website
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Newbie Shield
Preferred Member
Joined: 22 Sep 2007
Posts: 812
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# Posted: 1 Apr 2008 06:08
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Experimentation is the answer. Not only with placement but also with understanding how to tweak the adsense in various ways.
Right below the header is the best spot. It should be above the fold if possible.
You can always create experimental sites to play around with it before you decide to risk using it on your main sites.
Just make sure that you aren't getting non-profit ads and extra low paying ads. That's something to avoid. Learn how to tweak around. As with anything worth while, it takes a lot of studying, planning, and tweaking around.
If you have a blog, you should also put it between the first and second article as well as between the second and third article.
My best advice is to read up on it extensively if you intend to use it.
It can pay handsomely if you do it right.
~Newbie Shield~
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MyOwnBoss
Member
Joined: 16 Dec 2007
Posts: 64
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# Posted: 1 Apr 2008 10:37
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I have an info site I made. Took me 3 days to write the content for the site. Took another 3 days to write articles to submit to get traffic to the site. That was the ONLY promotion I did, submitting 20 articles to a few article directories.
That site brings in almost a grand a month. I haven't touched it in 3 months, and the money and traffic are growing.
Money4Mommy: Great advice! By the way, does anybody make a real profit from Adsense? I've been considering adding it to my blogs but doubt that the income will be worth the distraction from my posts. I would love to hear some feedback...
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